Aging-In-Place: The future of homebuilding and modifications
July 18, 2023
The future of home building is rapidly evolving. Aaron Murphy, Aging-In- Place (AIP) expert and founder of ForeverHome located in Poulsbo, stresses the need for homebuilders to adapt to these changing circumstances, considering the potential lifespan of homes and the diverse needs of future generations.
The proof is in the data
Our country’s Baby Boomer generation, which started turning 65 in 2011, will continue to do so at approximately 10,000 per day until 2030. More than 1.3 million people in Washington are ages 65 and over right now.
A recent study by the Associated Press- NORC Center for Public Affairs Research found that 88% of adults ages 50 and older want to stay in their homes and communities as they age. And when compared with institutional care, AIP has also been shown to have health and emotional benefits.
Designing homes that can accommodate the evolving requirements of individuals and families over extended periods is more important than ever.
Preparing your business
This demographic shift, driven by the aging population and advances in medical and technological fields,
makes reevaluating home design and construction practices critical, Murphy asserts. He stresses the need to adapt to these changing circumstances, considering the potential lifespan of homes and the diverse needs of future generations.
“The AIP market is an unprecedented opportunity staring you right in the face,” Murphy said. “Every builder should be looking at the idea of creating forever homes that are equitable, inclusive and visitable for all.”
Building homes that offer the flexibility for a family’s life to change and evolve without requiring a relocation from their existing home and keeping a close eye on what is selling in your community will keep your business at the forefront of the industry, Murphy says.
Experts in designing and building inclusive AIP solutions, ForeverHome’s mission is to create business owners who empower their clients to “live where they love and thrive where they live.” Through ForeverHome, Murphy coaches business owners to become local experts in the ever-important field of AIP design by offering training, house plans and specifications, and much more.
Aaron Murphy, owner of ForeverHome
ForeverHome owner Aaron Murphy has been active in the AIP/UD industry for 15+ years. His passion stems from his own personal and professional stories of life and loss. He is well-versed in coaching business owners to become their local experts and develop a referral-based business in the ever- important field of AIP design.
Learn more about all ForeverHome offers at ForeverHome-US.com.
What can the CAPS designation do for your business?
Earning the Certified Aging-In-Place Specialist (CAPS) designation gives your business the technical, business management and customer service skills essential to competing in the fastest-growing segment of the residential remodeling industry: home modifications for the Aging-In-Place (AIP) market.
The CAPS designation lets your clients know that your company can help them make the right choices to safely and securely stay in their homes for years to come.
UPCOMING CAPS CLASS SERIES
CAPS 1: Marketing & Communicating with the Aging-in-Place Client
Learn to effectively market and sell services to the growing AIP market. Discover how to communicate key features and elements that support AIP goals within a home.
November 15, 2023 | 8 am to 5 pm at the MBA of King and Snohomish Counties, Bellevue
CAPS 2: Design Concepts for Livable Homes and Aging-In-Place
Discover responsive and innovative products emerging in universal design. Identify common challenges for AIP clients and understand attractive design concepts to help them stay in their homes.
November 16, 2023 | 8 am to 5 pm at the MBA of King and Snohomish Counties, Bellevue
CAPS 3: Details & Solutions for Livable Homes and Aging-in-Place
Master design solutions and techniques for AIP clients who require specialized plans and equipment to thrive in their homes. Plus, learn new installation techniques with hands-on group activities.
November 17, 2023 | 8 am to 5 pm at the MBA of King and Snohomish Counties, Bellevue
* This article was originally published in the June 2023 issue of Building Insight magazine.